PRICING
As the top priority of consumers, your prices must be relevant in all channels. This means pricing that reflects your brand, competitive positioning and consumer demand at every moment so you are never priced too high or too low.
LEONARDO CYRENO
Pricing Director, Leroy Merlin Brazil
LEONARDO CYRENO
Pricing Director, Leroy Merlin BrazilLeonard Cyreno is a Business Intelligence expert with more than 15 years of experience in retail dealing with insights, pricing, shopper segmentation and analytics, responsible for managing multidisciplinary teams in different regions of Brazil and also in Russia, Finland and Mexico developing processes and projects. He has extensive experience leading projects in the retail industry to deliver better shopper experience and understanding.
MOUSSA COULIBALY
VP PAR Omnichannel Pricing Dick’s Sporting Goods
MOUSSA COULIBALY
VP PAR Omnichannel Pricing Dick’s Sporting GoodsWith 29 years of experience in strategic planning, merchandise planning, and financial planning in retail, Moussa is a seasoned executive with both breadth and depth of brick-and-mortar and online retail experience. During the last 9 years he has served in a variety of roles at Dick’s Sporting Goods, most recently as VP PAR Omnichannel Pricing. He holds an MBA from the University of Pittsburgh and BBA in Finance and Accounting from Duquesne University.
BARRIE CARMEL
Chief Value Optimization Officer Bed Bath & Beyond
BARRIE CARMEL
Chief Value Optimization Officer Bed Bath & BeyondWith nearly 25 years’ experience in pricing, merchandising and category management in both the retail and foodservice industries, Barrie brings a wealth of experience to her role at Bed Bath & Beyond, where she is responsible for leading the development of omni-channel pricing and promotional strategies as well as technologies to support the company’s value proposition. Prior to her current role she served as VP of Pricing for the company. Barrie holds a MBA in Marketing and a B.S. in Management from Case Western Reserve University.
EXHIBITOR BIG IDEAS PANEL
Price, Strategies and Agility: Thriving in a Multi-Channel Retail Environment
Today’s shoppers demand convenience and accessibility on their own terms, with the flexibility to shop and receive merchandise in channels of their choice. Whether a retailer begins as a brick-and-mortar player and begins to embrace online, or expands from etail roots to develop a physical presence, retailers must structure for success in a multi-channel environment. Hear from retailers across a range of sectors with an array of business models in a lively, interactive discussion of their challenges, strategies and successes in addressing opportunities across channels.
ABOUT REVIONICS
We help retailers around the world gain a competitive edge by managing and optimizing their pricing, promotions, markdowns, and space. Created by retail experts, our cloud-based SaaS solutions deliver amazing year-over-year ROI with an attractive total cost of ownership.
Embracing the retail and science in our core DNA, we deliver machine learning solutions that retailers use to translate shopper insights and competitive response into high-impact results. With Revionics retailers gain leading-edge capabilities, an invested partner, and an evolving solution for today’s dynamic retail landscape.
PROMOTION
Break the cycle of ineffective promotions using prescriptive analytics that focus on consumer buying influences, forecast demand, and deliver the best promotions to meet your strategic goals.
MARKDOWN
Craft meaningful markdowns that maximize return on inventory, margins and sell-through while delivering the discounts that customers want, where they want them, and when they want them.
SPACE
With optimized store space, you’ll enhance the in-store shopping experience, intelligently allocate labor budgets, reduce inventory costs and achieve the greatest return on space.
DYNAMIC PRICING
Leverage machine learning science and competitive and shopper insights to price at the right time, against the right competitors, on the right items, and in the right channels.
COMPETITIVE INSIGHTS
Better serve your customers, exploit hidden opportunities, and achieve a higher ROI with real-time competitive insights.